95% of men say they prioritize mental health.
I sat with that number for a while. At first, it felt encouraging. Almost hopeful.
Then I started asking questions.
If 95% of men prioritize their mental health, why does the $90 billion self-care industry keep growing? Why are we buying more journals, downloading more meditation apps, joining more gyms... and still feeling hollowed out?
I wonder if we've confused consumption with care. If we've mistaken purchasing for practicing.
I've done this. I bought the journal and let it gather dust. Downloaded the Bible app and forgot the password. Signed up for the gym and found a hundred excuses.
Here's what I'm learning: Mental health isn't something you buy. It's something you tend, quietly, in the ordinary moments. When no one is watching. When there's no app to track it.
It looks like ten minutes of honest journaling before the house wakes up. A phone call to a friend where you actually say what's going on. A prayer walk with no agenda except to listen.
I'm curious - where's the gap between what you say you prioritize and what you actually practice? I'm still closing that gap myself.
What's one small thing you've been meaning to do for your inner life but keep putting off?
Brian